"And it's whispered that soon, if we all call the tune,
then the piper will lead us to reason"

Friday, July 9, 2010

Putting your money where your mouth is

Saw an article in the day's FT, on Flattr. Boy, I like the idea of this thing...


The basic concept is really simple, you can reward the creators of content that you like, by crediting any amount to them. As little as 1 cent, as much as your pocket (rather, your mood) allows.

What appeals to me is this -First, the user has total freedom - 'like' whatever you want, pay whatever amount you want. The only restriction is that you register with a minimum of Eur 2, per month. Not much. You'll hardly feel it. Second, for someone who's creating really good content out there, even the 1 cent contributions can add up !! And finally, for those of us who come across something really cool, it's a nice way of showing appreciation. This says you really like it. Not like the stupid Facebook 'Like' button (some of the things that people like.... don't get me started ) !!

I know, the obvious thing, why pay the creator when he/she has knowingly put up the content for free? I don't know!! But the fact is that we aren't always logical. I've often felt so relieved at finding the right figures/analysis while searching for data for reports in the MBA, I wouldn't mind crediting 5-10 cents to the content creator, say 'you're a lifesaver, dude !!'.

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